When it comes to the drinks industry, it’s no secret that if you’re not keeping on top of your Instagram, you could be waving goodbye to a huge number of potential clients.
As well as managing your own social media, you should be thinking about how to make your cocktails ‘Instagrammable’ so that your customers spread the word on their respective accounts.
Instgram users are forever scrolling past images of their friends posing in London’s coolest bars or promoting their lifestyle choices with images of vegan drinks and cocktails. These free word of mouth marketing opportunities are really valuable for business, but how can we utilise them?
We caught up with some of the biggest names on Drinkstagram to find out:
How you can make your cocktails irresistibly Instagrammable so that your customers want to shout about them on social
How you can get that Insta-worthy shot
And, how you can make your Instagram account stand out