Thomas Dakin Gin Activation

THE BRIEF

Client Thomas Dakin gin briefed our team to create a bespoke bar build for a brand partnership event with Brompton Bicycles.

THE EXTRAORDINARY EXPERIENCE

The Thomas Dakin brand team wanted to create a bespoke bar and back bar that evoked the history of the brand but that worked seamlessly alongside brand partner Brompton Bicycles for an instore launch in London. Our team undertook research and development before presenting the brand with a built out concept and visuals. Post sign off we produced a bar and back bar that worked with their existing modular bar systme that was fucntional, logistically easy to move about and aesthetically stunning. The team then delivered a series of instore events for the brand and Brompton Bicycles to celebrate the brand partnership.