Bowmore Whisky: Goodwood Festival Brand Activation
Bowmore Single Malt Whisky briefed TCS to produce a Bowmore activation at Goodwood Festival Of Speed for VIP guests of Aston Martin.
The Extraordinary Experience
Our team served cocktails and several expressions of Bowmore to guests at the Goodwood Festival of Speed on behalf of Bowmore Whisky. Our solution included providing a team of leading cocktail bartenders and an event manager to ensure the smooth running of the activation.
Our staffing solution for drinks brands is a core part of what makes TCS successful and we selected a bar team from our database that fitted the brand profile for Bowmore and the nature of the activation. Each and every team member underwent inhouse, activation specific training to ensure the success of this vital component of the event.